Web design for businesses is geared towards one goal: get the visitor to take an action step.

The Purpose of your website

This action step may be defined differently for each business; we work with you to identify the step and how to bring the visitor to the action step.

Why should a visitor engage your business?

As a business you must identify your Unique Selling Proposition i.e. why should customers patronize you instead of your competition.

What direction does your website lead?

Your business needs to communicate quickly and succinctly to the visitor on your website. It is often felt that a business needs to establish a relationship first and then turn them into a customer. This relationship building takes on different forms for each business model.

Even more importantly, your website needs to be ORGANIZED. The visitor must find what he/she is looking for, find it quickly, and be able to take the action steps without fumbling around. This is not always an easy design task!

An online business must establish credibility with the visitor and establish a bond. Pictures are an effective way to accomplish these two tasks. Visualize a magazine ad and you'll get the picture. :)

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What information should be on your website?

1. You must communicate what your business does. This is often done by a 25 word introduction paragraph. Write that.
2. What does your website do for the visitor? Write this in 25 words.
3. Your products and services need to be listed. You will need pictures, captions, sku's, pricing information.
4. Your ownership and staff should be introduced or featured. Pictures of your building and people are effective.
5. The history of your company and any associations you are member of should be gathered up.
Our website technology and design follow the above preparation

Typically you will want a home page, about us, contact us, products/services page. Specialty pages and ecommerce are built around the information communication and the graphic design.

Graphic design

You have likely created a logo, company colors, letterhead, business cards and other advertising. This is often the image to follow on your website.

Typical Cost Categories for business websites

Domain name reg, hosting setup service, initial design consult, web design, initial search engine placement, third-party fees.

Ready to request a quote for web design?